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BREITLING

Breiteling which was founded in 1884 by Léon Breitling is a Swiss luxury wathchmarker based in Grenchen, Switzerland. Léon Breitling was a skilled watchmaker who crafted both timepieces and intelligent measuring tools in his St. Imier workshop. Within a short time, the innovative features that he developed for his pocket watches earned Léon’s company a formidable reputation.

In 1882 the world was in a period of transition. The industrial revolution had done its worst and everything was starting to feel incredibly modern. Industry, science and sport were all progressing in leaps and bounds. And witnessing all of this was Leon Breitling.

Breitling knew that all of these progressive endeavors would need more precise timing methods than were currently available. The world’s technologies were moving on faster than the watch world — and Leon was taking notice.

The master watchmaker wanted to create watches and timing instruments of superior accuracy that could be used for everything from industry to sports. So he pushed his company to gain patents for some of the biggest progressions in chronographs and sports watches.

Enter Leon Breitling with his innovative solution: the world’s first wrist-worn chronograph with a push piece separate to the crown. It was far easier to use in the skies — and begun to gain admirer’s on terra firma, too.

Breitling died in 1914, passing the business to his son, Gaston.


Breitling is currently forging a new path for itself in the world of luxury watches. With its new CEO, Georges Kern, at the helm, the brand is taking on fresh challenges and carving an innovative path for watch houses around the world. Hearing the cry for smaller, more refined timepieces — just as they did in the post-War years — Kerns has introduced a line of slimmed-own, simplified Breitlings that still channel the essence of of the brand. Theses form the newly regenerated Premier line — an echo of Breitling’s cosmopolitan leanings of decades past.

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