OMEGA is not just one of the most prominent watch brands in the world. They’re also one of the most historically significant.
Omega watches began in a small workshop established by Louis Brandt in La Chaux de Fonds, Switzerland in 1848. During first thirty years after it was founded, Brandt maintained a modest business, selling his watches to customers around the world. When he passed away in 1879, his sons quickly stepped in to carry on their father’s vision.
In 1885, the brothers released their first mass-produced caliber, the Labrador, and in 1892, they developed the first minute-repeating timepiece. Only two years later, they launched the 19-line Omega Caliber, which sent ripples throughout the watchmaking industry and would soon give the company its name.
In 1905, Omega took on a role as the official timekeeper at sporting events throughout Switzerland, and in 1932, it acquired one of its most vital timekeeping partnerships—the company earned its title as the official timekeeper for the Olympic Games in Los Angeles, California. The partnership continues to this day, having served as the official timekeeper for over twenty Olympic Games.
Just a little over a decade later in 1948, Omega watches introduced the first edition of one of its most symbolic watches: the Seamaster. The first Seamaster was rolled out to celebrate the company’s 100th Anniversary. To this day, the model is still one of the most respected watches in the Omega family.
In 1962, Omega made history when astronaut Wally Schirra wore a Speedmaster on his Mercury Sigma 7 Mission, making it the first Omega watch to enter space. Just three years later, the company received a significant endorsement from NASA, which solidified the Speedmaster as the official chronograph for American space missions.
In 1969, the Omega Speedmaster was a part of the first trip to the moon, worn on the wrist of Buzz Aldrin. And in 1970, the Speedmaster was crucial in helping the astronauts of the Apollo 13 mission return home safely. Even today, Omega and space programs worldwide continue to work in tandem to create some of the most effective tools for the trade.
Omega earned widespread popularity in the 1990s as the official watch of James Bond after an Omega Seamaster appeared on the wrist of Pierce Brosnan.
More recently, OMEGA has continued to be a leader in the industry. In addition to their continued work with the Olympics Games, NASA, and Bond franchise, the brand has notched a number of other partnerships and accomplishments. In 1999, they launched the first movement to feature the legendary George Daniels co-axial escapement. They became the Official Timekeeper of the PGA in 2011. And, in 2030, they hope to make history as the first watch on Mars. Through sports, space, pop culture, and superior watchmaking, OMEGA has maintained a reputation as one of the most prestigious watch brands for over 170 years.